Advisory Services


Unlocking enduring value through
accurate intelligence and bold strategies

let’s make it real

Market Intelligence

You Can Action

We believe digital identity is the linchpin to digital transformation. Done well, it can provide inclusion, privacy, and safety. That’s why we’ve dedicated our careers to solving its challenges.

We are a market intelligence, events, and product development firm focused on identity, trust, and the data economy. We help people and organizations, regardless of stage or size, build and execute upon their business strategies, make informed investment decisions, and connect with key decision makers.

our methods

How we work

Below are the ways we typically engage clients. While these are the most common methods, we also offer more customized
solutions for complex projects and engagements.

Strategy & Development

The path toward creating a superior product starts with robust data analytics and thoughtful research insights. Our team of strategists and analysts use in-depth user and market research, intuitive information architecture, and product roadmaps to help lay the groundwork for success.

  • Business & Operations Consulting
  • Go-to-Market Strategy
  • Vendor Assessment & Selection
  • Branding & Positioning

Research & Analysis

Our team of experts produces content based on independent, objective analysis, that captivates, compels and converts. It’s not enough to tell your brand’s story. We help develop narratives, backed by facts, that resonate with the right audiences, at the right place and time.

  • Marketing Intelligence & Benchmarking
  • Commissioned Research
  • Copywriting
  • Podcasts
  • Webinars

Professional Events

Tapping into the full stack of OWI skills and expertise, we can help you plan your next event, whether that’s a customer advisory board meeting, a private executive dinner, or an in-person strategy workshop with your team.

  • Event Management & Moderation
  • Roundtables & Private Events
  • In-Person Strategy Days & Workshops

Business Development

Whether you are planning to build a new product or it is already in the market, you need a strong business development team. Our team of industry leaders and operators will help connect you with the right decision-makers that allow you to optimize your success.

  • Customer Persona Development & Mapping
  • Lead Generation
  • Partnership Management
  • External Communications & Advocacy

We work with

Amazing organizations

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Become a Client

Advisory Services Membership

OWI Advisory Services is an annual membership program that enables true ongoing support.

By using a credits system instead of the traditional time and materials consulting model, we gain flexibility that enables us to optimize outcomes for our members. This approach enables you and your team to react quickly and make adjustments as market trends shift month over month.

What's Included

Access to Services

Work with our team of experts and advisors to develop your business strategy, assess vendors, and build products

Unlimited Access to OWI Research

Access our repository of over 50 insights and intelligence research, market sizing reports, and more

Discounts on KNOW Identity Events

Receive general admission and/or sponsor discounts on all OWI Events, including the KNOW Identity Conference

Weekly Principal Briefs

Published every Friday, the Brief keep you up-to-speed on what’s happening across the industry, from product launches to market shifts, deals to new legislation

Weekly Analyst Calls

Weekly briefings covering relevant industry activity, including market shifts, policy changes, deal opportunities, and investment activity

Business Development Support

Compliment your existing business development activities with 10 extra sets of hands. We are in regular communication with senior executives, PMs, and investors

External Communications

OWI Principals to provide ad hoc independent and confidential meetings with investors, analysts, and company executives

In-Person Strategy Days & Workshops

A single strategy day is a highly focused executive meeting aimed at driving a few critical decisions with actionable next steps