Author Archives: Team OWI



Team OWI

Products Have Identities, Too
Market Insights

Products Have Identities, Too

Outside of our New York City office, a delivery truck pulls up once a day, empties its packages on the street and bundles them into categories. We assume this method...

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November 16, 2018
Breaking Down Marketing Hype
Market Insights

Breaking Down Marketing Hype

Branding Matters. After seeing many of the same buzzwords — Artificial Intelligence, Machine Learning, Blockchain, etc. — while pursuing our daily news feeds, we were curious where the line was...

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November 09, 2018
IBM's Shiny New (Red) Hat
Market Insights

IBM’s Shiny New (Red) Hat

The first quarter of Q4 2018 has been busy, to say the least. More capital  — $409.63B — has passed through the private markets in the first month than the...

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November 02, 2018